FEATURE | TIE UP

Translated By DeepL

A Mixture of New Lacoste and Old Lacoste Styles.Vol.03
NEW LACOSTE meets OLD LACOSTE

A Mixture of New Lacoste and Old Lacoste Styles.Vol.03

LACOSTE is a brand that never gets old, even decades later. The pop-up store currently being held in Omotesando features approximately 400 pieces of vintage clothing along with new items. To coincide with this event, we asked up-and-coming stylists to freely combine new outerwear and vintage clothing. For the third installment, we asked up-and-coming stylists to freely combine new outerwear with vintage clothing. Lacoste is a brand that can be worn by all generations. With the theme of homecoming, I tried to give form to the changes in my student days and the times when I became a working adult and grew up a little."

  • Photo_Kota Yagi
  • Styling_Yasuka Lee
  • Hair & Make-up_Masaki Takahashi
  • Model_Leo
  • Text_Kei Takegawa
  • Edit_Ryo Muramatsu

Student Homecoming.

Lacoste] Track Jacket ¥23,000+tax (Lacoste Customer Service Center), [Lacoste] Vintage T-shirt, [Ryo Midori Kawai] Shoes ¥45,000+tax (Overriver), others: stylist's personal effects

'I was still a naughty student. It was the time when clothes for going to convenience stores were strangely familiar to my body (laughs). The perfect clothes for those days were thick pants with bold checks.

These pants look difficult to wear, but as you can see, in Lee's hands, they create a relaxed atmosphere when viewed as a whole.

The tops are made up of new and vintage clothing from Lacoste. If you look closely, you can see that all the colors match the pants. The potential of Lacoste itself cannot be overlooked. Even when colors are used, they are not gaudy. I think that's what makes Lacoste so interesting."

The styling is unique to Lee, who says she likes to think about how colors and patterns go together.

Lacoste is a brand that offers a wide variety of colors, patterns, and sizes based on basic French casual wear that can be enjoyed in many different ways. I tried to express the character of the brand.


NEW LACOSTE

This track jacket has a nostalgic yet fresh blocking pattern of Dia ripstop nylon with a switch in the fawn material. The relaxed silhouette and drawstring around the collar are also highlights.
Lacoste] Track jacket, ¥23,000+tax (Lacoste Customer Center)

OLD LACOSTE

This is a piece of vintage clothing from the 80's that he acquired because he fell in love with it at first sight. The big silhouettes, which are still very much in style today, and the colors, which are hard to find nowadays. All of them are great," says Lee.

INFORMATION

OLD meets NEW !

Schedule: ~ September 25 (Wed.)
Hours: 11:00-19:00
Venue: Omotesando Bakery Cafe 426
Address: Harajuku Piazza Building 1, 2F, 4-26-18 Jingumae, Shibuya-ku, Tokyo

A limited-time pop-up store has opened in Omotesando. The shop will sell approximately 400 pieces of Lacoste's vintage clothing, present a coordinated mix of vintage clothing and this season's new items, and offer a "UPCYCLE" ordering session, an attempt to enhance the value of vintage clothing beyond its original value. The brand's new way of thinking and free fashion values are proposed.

OLD meets NEW ! Campaign site

www.lacoste.jp/oldmeetsnew

Stylist Lee selected the Lacoste vintage clothing in this article to give away to HOUYHNHNM's readers! For more information

Lacoste Customer Center

Phone: 0120-37-0202
www.lacoste.jp

Overriver
Phone: 03-6434-9494

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