PROFILE
. Born in Miyagi Prefecture. After graduating from university, she joined a real estate company and worked in sales. He then joined BAYCREW'S, where he worked as a member of the store staff before becoming a press representative. He is also in charge of PR and buying for "417 EDIFICE PULP. In addition to his current duties at BAYCREW'S, he has also been working as a press agent for "Red Wing" since 2020.
Instagram:@as71022
The wrinkles, bites, and stains created by wearing the garment are unique to the wearer.
Please tell us about the "#MyOnlyREDWINGS" campaign.
Abe:This is a campaign to share the appeal of Red Wing with everyone who wears Red Wing shoes. We have started this campaign by uploading your favorite items on Instagram with the hashtag "#MyOnlyREDWINGS" and we hope it will be a great opportunity for fans to share their favorite items with each other. . And we started this campaign in the hope that it will be something that fans can get excited about with each other.
Abe:I think the appeal of Red Wing boots lies not only in the appearance of the product and its presence as a work boot, but also in the way they develop a distinctive flavor as they are worn in and enjoy the aging process. The wrinkles, bites, and stains that come from wearing them are all unique to the wearer. I think that's what makes them so interesting. We started on January 8, the beginning of this year, and now we have received more than 1,000 submissions.
It's interesting to see how many people are actually posting on social networking sites, and even the same models have completely different atmospheres.
Abe:. Yes, everyone has a unique way of expressing themselves. Some talked about their memories of when they bought the boots, some introduced care and maintenance methods, some showed off their own collections, and some described their boots as their "beloved dog" because the Irish Setter is originally a breed of dog. Some of them have been wearing the same model for more than 25 years, and their boots were very cool.
. This time, we asked Mr. Abe to bring his own personal belongings. When did you start wearing "Red Wing" shoes?
Abe:I wore my first pair of "Irish Setter" boots when I was in high school. I wore them on every day off from school and wore them until the heels of the soles were worn down to the point that they were falling apart (laughs). (Laughs) . I was really happy because I felt like I had the pair of boots that I had always dreamed of.
Which of these products do you wear the most?
Abe:This is the "8133 Super Sole" in this surface leather. I also wear engineer boots or plain toe boots, depending on my mood. Now I wear Red Wing boots 365 days a year.
That's great (laughs).
Abe:I even wear them when I go from my house to the convenience store for groceries (laughs). Before I started wearing Red Wing boots, I used to wear side gore boots and zip-up boots, but I liked the feeling of tightening the laces with lace-ups because it felt fresh.
