FEATURE | TIE UP

Translated By DeepL

Only one in Japan. The only Arc'teryx store in Japan that revives damaged products.
Circulate ARC'TERYX.

Only one in Japan. The only Arc'teryx store in Japan that revives damaged products.

Wearing the ARC'TERRIX logo is becoming a kind of status symbol. . Whether in town or in the mountains, the centripetal force is enormous. As a testament to this momentum, the past year has seen a rush of directly managed stores open, and the store that opened in Marunouchi last October 7 is a special one, with a "ReBIRD™️ service counter," one of only five such stores in the world. What kind of service is provided to ensure that your favorite "Arc'teryx" will be cherished and worn forever?

. to wear Arc'teryx for a long time.

Ms. Yamaguchi, who worked as a store manager at the Fukuoka store for many years, will be stationed at the Marunouchi store as a full-time staff member of the ReBIRD ™️ service counter starting in October.

What is the "ReBIRD ™️ Service Counter" service?

Yamaguchi: First of all, our product concept is "Design to Last. We want to make products that will last a lifetime, but after using them for a long time, there will inevitably be malfunctions. Zippers can break, fabrics can tear, and so on. Basically, we are a counter where you can bring in items with such breakages and we will talk to you about repairs.

Other information is also provided on how to maintain the product, such as washing, which is fundamental to extending the product's life.

We have heard that the background of your repair service is unique.

Yamaguchi: At first, employees in the home country were doing it for fun. The hardshell was torn, so they stuck some leftover GORE-TEX fabric on the back and so on. Then, it would be usable again. Then, we decided to make a concept out of it, and that's how we started this service.

Arc'teryx is a company that sells many expensive items, so I am very happy to see this service, and as a result, I think it will lead to circularity.

Yamaguchi: That's right.

. I think many people have problems with hard shells due to hydrolysis of the crimped area and peeling of the seam tape.

Yamaguchi: Of course, we can repair those two things. . This is the most common repair project in the home country as well. If it is a simple tear, we can repair it by applying a special Gore patch from the reverse side of the fabric.

By the way, if I want to repair a panel like the jacket in the photo, can I specify the color of the fabric to be used for the panel?

Yamaguchi: . Since the repair is based on the design of the product, we do not accept color specifications.

Do you accept other repairs besides hard shells?

Yamaguchi: Yes, we do accept them . Please note that we repair only to restore the functionality of the product. We check the condition of the product as a whole, not just the repaired part, to determine whether the product can be repaired or not. Therefore, we may refuse to repair a product that we judge to be at the end of its useful life. However, we understand that it is difficult for customers to make repair decisions on their own, so please feel free to bring in your items for repair. We are here to help you keep your favorite items in use for a long time.

INFORMATION

Arc'teryx Tokyo Marunouchi Brand Store

Address: 2-2-3 Marunouchi 2-chome, Chiyoda-ku, Tokyo
Hours: 11:00~20:00 (*shortened hours until 19:00 for a while)
https://arcteryx.jp