FEATURE | TIE UP

Translated By DeepL

City and Nature, The North Face Purple Label.
STROLL IN THE SHIZEN vol.2

City and Nature, The North Face Purple Label.

The North Face Purple Label, produced by NANAMICA, is a pioneer in the urban outdoors and one of the first to cross the border between the city and nature. For the 23SS season, the message is "STROLL IN THE SHIZEN. The literal translation of the phrase is "a walk in the nature. In our busy lives, it may be important for us to take another look at the nature around us. So, with a camera in hand, I took a tour of the nature living in the city, using Nanamika Mountain in Daikanyama, which mainly carries "The North Face Purple Label" as a base.

  • Photo_Shingo Goya
  • Styling_Toshihiko Hirano
  • Hair&Make_Tomohiro Kogure
  • Model_VINCENT (EXILES)
  • Text_Sota Ngashima
  • Edit_Soma Takeda

Scene 02: A brief escape from the digital world.

The North Face Purple Label] 65/35 bay head cloth mountain coat ¥49,500, zip-up sweatshirt ¥27,500, long sleeve t-shirt with mock neck turtle ¥16,500, indigo dyed overalls ¥9,900 (all in indigo). TP9T39,600, knit cap ¥9,900 (all)Nanamica Mountain()、〈Ice-U〉sunglasses ¥14,300, other personal effects of the stylist.

. shopping is done online, meals are delivered, and movies are subbed out. . It's an amazing time to be able to live without even stepping out of your house. But while convenience is nice, sometimes I want to go out and meet someone, feel nature, and cherish physical experiences that I can savor with my own body. In that sense, skateboarding is something I can't do in my room (although I do get some training in), so I think I have a good hobby.

On skating days like this, I always end up picking up a mountain coat made of "65/35 Bay Head Cloth," which is a dense weave of polyester/cotton yarn blended 65/35. This fabric is made from a 65/35 blend of polyester and cotton yarns that are densely woven together, making it easy to dry and durable, and it even has a water-repellent finish on the surface. It is a heavy-duty material, and I don't mind wearing it when I skate. Scratches and stains will become part of its character, and I'm looking forward to seeing how it will age.

INFORMATION

Nanamica Mountain

Address: CUBE Daikan⼭, 19-6 Sarugaku-cho, Shibuya-ku, Tokyo
Phone: 03-6416-3012
Hours: 11:00 - 20:00
Official online site
Instagram: @nanamica_mountain, @thenorthface.purplelabel