. inherited from the apparel development capabilities.
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As a DJ who delivers new and appealing music to listeners, Godo-san frequents ELLA RECOREDS, one of his favorite record shops, which, combined with the atmosphere of Hatagaya, where the shops are lined up together, makes it one of his favorite places to go.
Compared to places like Shibuya, I like the relaxed atmosphere of this area. ELLA RECOREDS is a compact store, but I trust them a lot because of their careful selection. Artists from overseas also come here to dig for records, and I hear that legendary Japanese DJs visit regularly. Because the selection is so thorough and the lineup so limited, it's easy to pick out the best stuff. If we had a huge selection, there would be no end to it. Having two listening machines in a place of this size is also a luxury for our customers.
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He says that his first experience as a DJ was in elementary school when he made mix tapes and played them in class without permission. He started DJing in high school and has been DJing for half of his life, but now he says he is careful about what he wears as a DJ.
As a DJ, I often have to stand in front of people, so I pay attention to my clothes and shoes. From that point of view, the sneakers from "Descente" come in dark gray and light gray, and I get the impression that they are very urban and sophisticated. Also, it is not unusual for me to play for four hours at a time, so it is important that I don't get tired from standing or dancing. . It's waterproof, so it's fine even in the rain, and it doesn't mind puddles of water. Considering these features and design, if I had to pick one for the music scene, I would say that it would be a great match for urban outdoor festivals.
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DESCENTE's shoes are both highly functional and urban in design. When we tried to unravel the design behind these shoes, we discovered that they have nothing to do with trends. They follow the design philosophy of DESCENTE's apparel, which, according to the person in charge, is not designing in the extreme. . This is because the shape is the result of assembling the functionality that users demand, just like building an architectural structure.
Recently, I am conscious of whether or not I can wear my clothes for a long time. . I tend to choose clothes that I can wear for 5 or 10 years rather than those that have a strong design statement or are in vogue. . Compared to when I was younger, I have more opportunities to pick up plain items. When I heard the design philosophy behind these shoes, I think it became a little clearer to me why these shoes fit my style.
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Wayser Lo ¥12,100
*Launched in spring 2023