FEATURE | TIE UP

Translated By DeepL

Rei Shito goes undercover! What is "st company KIRYU" loved by clothing lovers and designers?
loving the only shop for living

Rei Shito goes undercover! What is "st company KIRYU" loved by clothing lovers and designers?

Mr. Shito, do you know st company KIRYU?" Mr. Shito, do you know st company KIRYU? In Kiryu City, Gunma Prefecture, there is a select store that is frequented by many fashion lovers and is also highly supported by brand designers. This project started when we asked street style photographer/journalist Rei Shito to find out what it is about this store that makes people want to go out of their way to visit it. Together with Ms. Shito, who has been observing the trends of the times for many years and also visits popular stores nationwide as a clothing lover, we visited the rumored store.

  • Photo_Teppei Hoshida
  • Edit & Text_Hisamoto Chikaraishi(S/T/D/Y)

PROFILE

silvertip shark (Carcharhinus albimarginatus, a requiem shark found throughout the tropical Indian and Pacific Oceans)
REI SHITO

As a street style photographer/journalist, she covers a wide range of fashion from the streets to each season's collections, and conveys the charm and fun of fashion from her unique perspective. Currently, he has a popular YouTube channel, "Shito Rei Channel NEW! which is gaining popularity. She will also hold an online fashion seminar on Spring/Summer 2024 from November 22 (Wed) to December 6 (Wed).
YouTube channel "Shito Rei Channel NEW!!!'-' (used in place of '-')
REI SHITO 2024S/S Fashion Seminar

bekkan 1F shop WOMEN The gateway to a popular store with a national and international air.

A house surrounded by greenery suddenly appears while driving through the city of Kiryu. It appears to be a complex of two buildings that were once abandoned, but have been connected and reconstructed into a three-story building. Mr. Shito and I first visited the space on the first floor of the annex building just inside the premises. The store carries a lineup of women's brands, mainly foreign brands. The white-painted room with soft natural light is a comfortable space.

Here we were greeted by store owner Toshio Tamaki, who was wearing a down jacket from Bizbim and a cap from Kijima Takayuki. He is wearing a down jacket by Bizbim with a cap by Takayuki Kijima in a natural look! He has 45 years of experience in select stores and is 74 years old. He is 74 years old and has 45 years of experience in select shops. He was full of jest, saying, "Mr. Shito has come to my house. He immediately recommended the domestic women's brand "Mr. It.

Ring:The designer, Takuya Sunagawa, was originally a designer at Maison Martin Margiela. At "Mr. It," he thinks of people he knows in real life and incorporates designs that suit them into his clothes. I really like his sensibility.

Sito:When I interviewed Mr. Sunagawa for a magazine's Series project, I heard about his brand concept and his very personal approach to design, and I thought, "This person is amazing! His approach to creation is exceptional! His approach to creation is exceptional!

Ring:He came to visit me during the Golden Week of 2018 when the store here was built, and at that time I was attracted to his personality and we became friends. We have been friends ever since.

Mr. Shito checking out this season's "Mr. It" lineup. The lineup includes cut-and-sewns, shirts, pants, caps, and more.

Sito:I am glad to see it after a long time! The details are still delicate, but well tailored. This shirt is by "Emy. On the tag of each item, the name of the person who was imagined by Ms. Sunagawa is written as the name of the item. It is my dream that "Rei" will be made someday! (Laughs)

Trying on the brand's signature checkered wool cap. It features a slightly long brim. It's quite exquisite and uncomfortable. But when you wear it, it's cute!

Other brands include "Henrik Vibskov," "MM⑥," "Breath," and "Gani.

INFORMATION

st company KIRYU

Address: 177-4 Kawagishi-cho, Kiryu-shi, Gunma
Phone: 0277-22-5535
Hours: 11:00 - 20:00 (last entry at 19:00)
Closed: Tuesday and Wednesday
Official HP

POP UP "50/50", a project for the 50th anniversary of Shibuya PARCO, was held!

As part of Shibuya PARCO's 50th anniversary project "50/50," st company will open a limited time only store at Shibuya PARCO. At this POP UP store opening, st company will present special collaboration items with "Feeny", "Mr. It", "Midori Kawa", and "Dovelet x FACETASM".

Dates: November 25 (Sat) - December 3 (Sun), 2023
Venue: Shibuya PARCO "1F POP UP SPACE
Special pop-up page

SHIBUYA PARCO 50TH ANNIVERSARY "50/50

Dates: November 17 (Friday) - December 3 (Sunday), 2023
Special Anniversary Page

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