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A crash course in the fashionable people found at the Mount Fuji 100!
Mt.FUJI100 2024

A crash course in the fashionable people found at the Mount Fuji 100!

We often hear that "many trail runners are fashionable," but is this true? We visited the Mt. Fuji 100, one of the largest trail running races in Japan, and took snapshots of the athletes in the middle of the race, supporters of the athletes, and staff of brands exhibiting at the expo!

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Akira Kayamori
rig footwear sales manager
Nike ACG top, Lanner pants, Heero Headband x Halo Commodity cap, Rig Footwear sandals

--What is your involvement with this year's tournament?

Rig Footwear is exhibiting a booth at the Mt. This is the second time we have exhibited at Mt.

--What is your aim of exhibiting at Mt.

Rig Footwear's recovery footwear is a recommended item for after-runs. We are exhibiting this product in hopes of conveying its advantages to many trail runners.

--How are the visitors' reactions to the event?

I feel that brand awareness is expanding compared to last year. We have many overseas participants this year, and I hope that people from all over the world will learn about the appeal of Rig Footwear.

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