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HOUYHNHNM's "Monthly ATMOS" Vol. 19 picks up a special order model of New Balance and other hot new sneakers!
Monthly atmos 2024 Jul.

HOUYHNHNM's "Atmos Monthly"
Vol.19 Picks up special-order models of New Balance and other hot new sneakers!

A great number of new sneakers are released every day. There are so many attractive ones that you may be at a loss as to which one to choose. ...... is a monthly series of articles to guide you in your sneaker selection. In this monthly series, the director of atmos, Hirofumi Kojima, carefully selects six pairs of sneakers from among the new releases from June to July 2024, and introduces them with his great strength and episodes of his own.

03: PUMA SPEEDCAT OG
A reissue of the famous driving shoes.

HOUYHNHNM: Next is also a "Puma". What model is this?

Kojima: The Speed Cat driving shoes were created in 2001. This is a reissue of that original.

PUMA "PUMA SPEEDCAT OG" to be released on June 29, 2024. 14,300 yen each

HOUYHNHNM: So they are driving shoes. Looking back, I have the impression that "PUMA" has a strong relationship with motor sports.

Kojima:We are also actively collaborating with automobile manufacturers. Recently, we have made new moves such as selecting rapper Asap Rocky as the creative director of the F1 division.

HOUYHNHNM: Oh. I see.

Kojima: With the recent trend toward terrace and low-profile styles, motorsports sneakers may be an area of focus.

INFORMATION

Atmos Customer

Tel. 03-6629-5075
https://www.atmos-tokyo.com

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