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HOUYHNHNM's "Monthly ATMOS" Vol. 19 picks up a special order model of New Balance and other hot new sneakers!
Monthly atmos 2024 Jul.

HOUYHNHNM's "Atmos Monthly"
Vol.19 Picks up special-order models of New Balance and other hot new sneakers!

A great number of new sneakers are released every day. There are so many attractive ones that you may be at a loss as to which one to choose. ...... is a monthly series of articles to guide you in your sneaker selection. In this monthly series, the director of atmos, Hirofumi Kojima, carefully selects six pairs of sneakers from among the new releases from June to July 2024, and introduces them with his great strength and episodes of his own.

What did Atmos' Hirofumi Kojima Kojima see at Paris Fashion Week?

HOUYHNHNM: By the way, Mr. Kojima, I heard that you were abroad last week.

Kojima: Yes. I visited Paris during Fashion Week.

HOUYHNHNM: Oh, that's nice. What are you doing in Paris?

Kojima: I have attended events and parties for various brands. The best part of Fashion Week is that people from all over the world gather during this week. I met many friends I haven't seen in a while, and it was a very meaningful week for exchanging information as well.

HOUYHNHNM's: What was the footwear situation like in Paris?

Kojima: My personal impression is that Adidas, Asics, and Salomon were worn by a high percentage of the respondents.

HOUYHNHNM: I see. That may be something we have in common with Japan.

Kojima: Yes, that's right. Incidentally, regarding "Nike," I felt that the UK trend of wearing tech fleece setups with high-tech shoes such as "Air Max Plus" and "Air Max Dn" has taken root in the style. While there are some similarities with Japan, there are also some unique aspects. It is interesting to see the cultural differences.

INFORMATION

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Tel. 03-6629-5075
https://www.atmos-tokyo.com

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