“adidas Originalsand a multi-talented music producer, singer, and brand designer.Pharrell Williams.has unveiled its new apparel and sneaker collection, Hu, which will be available worldwide on September 29, 2016, starting at ( Thurs ) .
The theme of the collection was "Hu", meaning "Human". The collection projects Pharrell's vision of connecting people through love, passion, energy, and color. The world's cultural diversity and individuality are expressed in 14 colorful pieces of apparel and 5 footwear pieces.
PW HUMAN RACE NMD ¥28,000 +TAX
The footwear comes in five new colors: scarlet, black, sharp blue, green, and tangerine, following the introduction of the yellow-colored NMD in July 2016.
Based on the "Primeknit" upper and "Boost" midsole, the cutting-edge material of which adidas Originals is proud, the shoe is equipped with an innovative lacing system that threads the woven laces through the stabilizers of the cage parts. This system provides both support and freedom of movement. Furthermore, each color is printed with slogans such as "Hu Race," "Human Species," and "Hue Man.
The apparel is available in a simple color palette of red, white, blue, and gray for both men and women. The lineup includes a full-zip jacket and a half-zip anorak parka with reflective woven outerwear fabric, Velcro closures, and a packable hood. The multi-colored flag labels and Japanese embroidery are also not to be missed.
"I PLAY FOR THE HUMAN RACE" is the strong message of Pharrell's new collection. The collection will be available at adidas Originals Shop Flagship Store Tokyo, as well as at other stores and online stores worldwide.
What color will you choose?
Text_HOUYHNHNM
adidas Originals = PHARRELL WILLIAMS "Hu"
adidas Group Customer Service
Phone: 0570-033-033 ( except Saturdays, Sundays and holidays, 9:30~18:00)
adidas Originals Shop Flagship Store Tokyo
Address: 5-17-4 Jingumae, Shibuya-ku, Tokyo
Open: 11:00-20:00
Phone: 03-5464-5580
adidas Originals Shop Roppongi
Address: Roppongi Hills Metro Hat, 6-4-1 Roppongi, Minato-ku, Tokyo
Open: 11:00-20:00
Phone: 03-5771-1020
adidas Brandcore Store Shinjuku
Address: 3-27-4 Shinjuku, Shinjuku-ku, Tokyo
Open: 11:00-22:00
Phone: 03-5360-6650
adidas Brandcore Store Shibuya
Address: 23-5 Udagawa-cho, Shibuya-ku, Tokyo
Open: 11:00-22:00
Phone: 03-5456-6810
adidas Brandcore Store Nagoya
Address: B1F, 3-14-15 Sakae, Naka-ku, Nagoya City, Aichi Prefecture
Open: 11:00-22:00
Phone: 052-238-2230
adidas Online Shop
shop.adidas.jp/originals/pharrell
BILLIONAIRE BOYS CLUB
www.billionaireboysclub.jp
ZOZOTOWN
zozo.jp/shop/adidas