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Translated By DeepL

A letter from FURTHER, photographer Kichoshomaru Shimamura captures an ordinary day in his daily life.

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The fashion shoots that many creators pour their passion and heart and soul into are always beautiful and attractive. On the other hand, we, the viewers, often feel left out. This time, we would like to introduce you to a few familiar photos that will dispel such feelings.

〈〈〈〈〈〈.Name.The flagship store, operated byFURTHER.has unveiled its image visuals for the Spring/Summer 2018 season. This season, based on the concept of "A DAY," which means to capture a certain moment of the day, the visuals show a realistic, unpretentious, and raw expression that is different from the collection looks.

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The photographer is Kishomaru Shimamura, one of the most active young photographers working in fashion magazines, catalogs, and artist photography. He is also the curator of the "W+K+" gallery in Nakameguro, and his wide-ranging activities have led to the creation of this full-length visual with "Name," with whom he has had a close relationship for some time.

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FURTHER, the flagship store of "Name", has taken root in Nakameguro, a fierce battleground in the fashion world, and is gaining momentum every year. The store is planning various interesting projects and collaborations in the future, so we recommend that you check it out in detail. Please be sure to visit the store as well.

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FURTHER.
Address: 1F-B, 1-15-4 Aobadai, Meguro-ku, Tokyo
Phone: 03-6416-4860
Hours: 12:00 - 20:00
further.i-a-m.jp

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