COOTIE" has its roots in American casual wear, and mixes modern elements into its products. The brand's authentic style of clothing has never wavered since its founding. The brand has released a pre-collection as a prelude to the 2019 AW season.
The theme is "ADULTS ONLY". The literal translation is "adults only," but it does not mean limited; rather, it is based on removing the barriers between generations, as if young people admire adults and want to dress up in their clothes.
The lineup of items is centered on oversized silhouettes, including big open-collar shirts in jacquard, T-shirts with various graphics, sweatshirts, and pullover parkas, mainly in achromatic colors, the base colors of the "cootie" brand.
The designs are somewhat reminiscent of American West Coast culture, reminiscent of the "cooties" of the 00's. The pre-collection for 2019AW will be available starting July 6. The pre-collection for 2019AW will go on sale simultaneously on July 6.
Text_Jun Nakada
COOTIE FLAGSHIP STORE
Address: 1A Jinnan R, 1-3-10 Jinnan, Shibuya-ku, Tokyo
Phone: 03-6809-0090
cootie-jp.com
