The other day, I was here.NEWSThe third collaboration between "PAPERBOY" and "BEAMS," which we also introduced in "PAPERBOY" and "BEAMS," will go on sale in Japan on July 12.
This collection was pre-sold last month at "THE NEXT DOOR," a select store in Paris that just opened this year. The release party held during Paris Fashion Week was attended by more than 800 people, so it goes without saying that this collection has attracted a great deal of attention. Moreover, friends and associates who came to the party were given G-Shocks with the Paperboy icon that comes to life when the backlight is turned on, which was a surprise. Here's a look at the scene.
T-shirt ¥6,000+TAX each
T-shirt ¥4,800+TAX each
T-shirt ¥4,800+TAX each
Socks ¥1,800+TAX each
Bucket Hat ¥4,800+TAX
Game shirt ¥12,000+TAX , Shorts ¥16,000+TAX , Cap ¥8,000+TAX , Rubber duck ¥1,800+TAX
Sandals ¥20,000+TAX
T-shirt ¥4,800+TAX
Waist pouch ¥3,800+TAX
Daypack ¥14,000+TAX
In addition to the items released in Paris, a Japan-exclusive triple collaboration with "JanSport®" (daypack, waist pouch, and T-shirt) will also be released in Japan. In addition, a party similar to the event in Paris will be held at "BEAMS HARAJUKU" from 5:00 p.m. on the day of the release. Don't miss it!
Text_Jun Nakada
PAPERBOY×BEAMS
Release date: Friday, July 12, 2019
Location: BEAMS Harajuku
Address: 1F & 2F, 3-24-7 Jingumae, Shibuya-ku, Tokyo
Phone: 03-3470-3947
https://www.beams.co.jp/special/harajuku