It's a time when women are energetic. Brixton hosts a live event with DJs and artists.

The brand was named after The Clash's song "The Guns of Brixton" and started in 2004 in Oceanside, California.BrixtonThe brand has a background in lifestyle culture, including music, art, and skateboarding. The brand has a background in lifestyle culture, including music, art, and skateboarding.

The brand, which previously offered only a men's line, now offers a women's line.Brixton Women'sThe launch of the new product.

For the 2019 AW collection, the visuals for both men's and women's wear were created with the keywords "Done Proper.( Don't get stuck in a mold.)".this campaignThe promotional video for the "My Rules" shows the new ways of working in recent years and the unique mileage of today's youth, who seem to have several titles.

To celebrate the launch, a three-day pop-up store will be open at Shibuya TRUNK(HOTEL) from September 26th (hursday ) to 28th ( Saturday ).

The store will sell apparel items and hats that incorporate the mellow atmosphere of the West Coast in a timeless and feminine form. During the pop-up period, the store will distribute a limited-edition lookbook shot by photographer Kento Mori, and a limited number of Brixton Women's original novelties will be distributed to customers who spend 10,000 yen or more in the store. The limited number of Brixton Women's original novelties will also be given away.

In addition, an opening party will be held at TRUNK(LOUNGE) on the evening of September 26, ( Thursday ), the first day of the opening. There will be a live performance by Shoko & The Akilla, a duo from Shonan, and DJ sets on vinyl by EZ(TILT/Mild Bunch), AKEMI O'hara and Tifanny Cadillac! The event will be held at the Toledo Convention Center.

For these brands, their identity is tied to music and other cultural ties. Seeing is believing, rather than seeing and hearing various information about what kind of music and worldview they portray.