Long-established brands have many faces, which is why they are often approached for collaborations. Add to that the background of a certain pop culture, an iconic item, or an actual athlete, and you have a perfect match.
And it is FRED PERRY that has them all. That's why the collaborations that they put out are always masterpieces, and this time, the result is also very pleasing.
The partner is BEAMS, a well-known brand in the fashion and culture world.
Polo shirt ¥16,000+TAX
The distinctive feature of this collection is the four-color Laurel mark, which is inspired by the image of a tennis court, in blue, orange, green, and purple, arranged side by side. The collection has a fresh and pop arrangement that is typical of BEAMS.
T-shirt ¥13,000+TAX
The overall shape is relaxed and styled today.
Shirt ¥18,000+TAX
Track pants ¥18,000+TAX
FRED PERRY x BEAMS" is a classy but mischievous brand. It will be sold at Fred Perry directly-managed stores nationwide and at BEAMS Japan.
