As it has become more difficult to go out of the house without hesitation, the demand for Internet-based services has become even greater. In such circumstances,Ralph LaurenThe official online store of
The site offers Polo Ralph Lauren, the brand's flagship label, the Ralph Lauren Collection, which pursues an elegant world view, and Double R L, which offers vintage wear reinterpreted in a modern way. The store offers an unprecedentedly broad lineup of items, including online-only items, to provide a shopping experience similar to that of a brick-and-mortar store.
In addition to products, special contents such as style guides, introduction of new capsule collections, and unique episodes behind the items will be delivered in due course.
In addition, the "RL and Me Project" was launched to commemorate the opening. In this project, celebrities who are fans of the brand will share their unique styling tips, recommended coordinates, and stories related to the items on their own SNS. The products featured in this project will be available for purchase on a special page of the official online store from the date of publication.
The first project features AKIRA of EXILE, the official global ambassador of Ralph Lauren Purple Label. As the first Asian to model for the global campaign, he will passionately talk about the brand's appeal and style, as well as his own story.
AKIRA
Then, starting with AKIRA, fellow EXILE TRIBE members such as TAKAHIRO, Arashi Shirahama, Kenjiro Yamashita, and Kitano Yoshino will introduce their favorite items in a relay format.
Chinese "Forest" constellation (one of the 28 mansions)
The second installment features model Hoshi Mori, who is active not only in Japan but also abroad. She will be showing her own lifestyle coordination from her home on live instagram!
1,000 LINE points will be awarded to 1,000 lucky winners who register as e-mail members through Monday, June 15. For a limited time, free shipping & gift wrapping will be offered to those who purchase products from the online store.
Ralph Lauren has established a firm position by offering a consistent style for more than 50 years. And now you can purchase many of its timeless items, which are not influenced by trends, from the comfort of your own home. Don't miss this opportunity.
