This is the new era of comfort. PUMA debuts two models equipped with cutting-edge XETIC cushioning technology.

The same can be said for all sports: the choice of items you wear is as important as your daily training. To perform at your best, sports gear that assists in preventing injury and expanding your physical capabilities is essential.

All manufacturers are releasing a series of high-specification gear, but when talking about the latest sports tech, one thing that cannot be missed is the following.PUMAI think it is the "XETIC" of the "XETIC".

XETIC is a revolutionary cushioning technology created by PUMA and the MIT Design Lab. In the development of XETIC, the detailed movements of muscles during running were thoroughly analyzed with the cooperation of various communities of runners. The result is a "figure eight" cavity structure that provides unprecedented cushioning and resilience.

We would like to introduce two of PUMA's newest footwear that are equipped with XETIC.

CALIBRATE RUNNER CS 16,500+tax each

First, the gradient coloring of the CALIBRATE RUNNER CS is eye-catching. The knit material used for the upper provides a sure fit and stress-free comfort. The choice of fresh white or chic black is truly a tough one.

CALIBRATE RESTORED 16,500+tax each

On the other hand, "CALIBRATE RESTORED" is a different story, with a nostalgic design and coloring that combine to create a retro impression. In addition to this, the pair is equipped with high-tech specs, giving it an appealing sense of exquisite balance.

Please also check out the special movie that shows how XETIC was developed.

Roman Girard, Senior Head of Innovation at Puma, commented on the collaboration with the MIT Design Lab.

PUMA's Innovation Department worked with the MIT Design Lab because of the high level of expertise required. By using MIT's computer simulations to analyze how materials work together, we were able to quickly identify the optimal construction for the best cushioning.

XETIC" shows its ability not only for running but also on the street. How about it as a new choice for your shoe selection?