The new project, launched in October of this year, "BE AT TOKYOThe "Tokyo International Festival" is a platform for the media and users to switch between online and offline. To review, it is a user-participation platform that allows media and users to switch online and offline in order to produce new artists from Tokyo to the world.
At launch, theonline eventwas held, and this time, original sweatshirts and long T-shirts featuring two sets of creators will be released.
GOO CHOKI PAR × BE AT TOKYO
The first is an item by GOO CHOKI PAR, the unit that created the graphics for the official website. This unit, consisting of three graphic designers, KYUKU ASABA, Kento IIDAKA, and Melody ISHII, is active in a variety of fields, focusing on "visual communication" that transcends language and thought.
Sweatshirt ¥11,000+TAX each
Long sleeve T-shirts ¥5,200+TAX each
Peter Stitson × BE AT TOKYO
The other is Peter Stetson, a London-based art director who also serves as creative director of BEAMS & CO. Peter Stetson's work focuses on fashion and lifestyle, and he is involved in a wide range of art direction, including web design, publications, and advertisements.
Sweatshirt ¥11,000+tax each
Long sleeve T-shirts 5,200+tax each
BE AT TOKYO FILMS vol.1
The video also focuses on 20-somethings who are active in Tokyo, regardless of genres such as fashion, music, and art. This isOfficial Sitewithin andOfficial YouTubeIt will be delivered in
The film will feature leading actors who are expected to take on the future of Japan.
Both the release of the original items and the video are scheduled for Thursday, December 17 at 1:00 pm. BE AT TOKYO" is expected to involve up-and-coming creators, and the vortex will continue to grow larger and larger. We can't help but pay attention.
BE AT TOKYO
On sale: Thursday, December 17 at 10:00 a.m. (scheduled)
Sales Site
*Opened after launch.
Official Site
Official YouTube Channel