Virgil Abloh has made a splash in the fashion world with his work for Louis Vuitton and Off-White c/o Virgil Abloh™ (OFF-WHITE c/o VIRGIL ABLOH™️).
However, his multi-talented sense of product design is also first-rate. His team-ups with IKEA, EVIAN, and Vitra are proof of this.
Off-White c/o Virgil Abloh™, led by Virgil, and Braun, a German brand of small household appliances, have collaborated to produce a limited edition color alarm clock. The limited edition color alarm clock was produced.
Off-WhiteTM c/o Braun "BC02" Clock ¥10,000+TAX each
The base model is the classic "BC02. This model is a reproduction of the masterpiece "AB1 (1987)," designed by the maestros Dittar Rams and Dietrich Rubus, and selected for the permanent collection of "MoMA.
For this edition, Virgil has tweaked the coloring. Vibrant orange and pale aqua colors adorn the matte-finished case and dial in a single color.
Normally, the dial and hour hand are colored differently in order to enhance visibility, but the use of the same color for the dial and hour hand shows a unique sense of style. On the other hand, to ensure the functionality of the watch, a slightly different color is used for the tips of the hands.
He says he chose these two colors because they are "naturally eye-catching colors in interior design.
Its compact size allows it to be placed in a variety of places, not just under the pillow, and it looks great as an interior decoration in any space. The balance between design and practicality, with daily use in mind, is one word that describes the excellence of this product.
The "Off-WhiteTM c/o Braun "BC02" Clock" may make even the most depressing awakening a pleasant one. Now on sale at the directly-managed ""SOMETHING & ASSOCIATES" c/o OFF-WHITE™ TOKYO" store.