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Translated By DeepL

John Smedley, the English knight of knitwear, has created a laundry net using technology developed over two centuries.

Buy clothes , wear them. Is that all?

. It is such a sad thing that it is just to appease a temporary feeling, like a disposable body warmer. I wrote this in an exaggerated manner, but ever since the call for sustainability came, even in the apparel industry, efforts are being made here and there to think several years and even decades ahead.

Consumers, therefore, want to make an effort to wear their clothes for a longer period of time. To help them do so, a British brand founded in 1784, "Dandy", was established.JOHN SMEDLEYThe brand is well known for its fine gauge knitwear. This is a well-established brand that is well-known for its fine gauge knitwear, but what they have created this time is a product to care for knitwear.

John Smedley knitwear is made of high-quality materials and knitted in a fine gauge. Therefore, they tend to shrink and lose their shape, but this can be taken care of by taking care of them.

The item to be released this time is also called "LAUNDRY NET. In addition to the advantages of commercially available laundry nets, such as "preventing loss of shape and stretching" and "reducing friction," this item is specially designed for fine gauge knitwear.

It is also portable for short trips and business trips, and can be thrown directly into the washing machine when you get home.

The size of the net is large enough to fit a single knit of the same brand, so there is no need to worry about the knit playing in the net during laundering, and it also prevents friction. The material of the net itself is quick-drying, easy to care for, and has a multi-layered structure with high cushioning.

Fine gauge knitwear has been passed down for two centuries. To wear it with the technical and design skills that reside in it intact, it appears that this "LAUNDRY NET" is necessary.

INFORMATION

JOHN SMEDLEY KNIT CARE PRODUCT "LAUNDRY NET

Price: ¥3,960
Material: Polyester 100%
Color availability: NAVY
Size: W310 mm / H270 mm
Country of Origin: Made in Japan
Sold at: JOHN SMEDLEY directly-managed stores , JOHN SMEDLEY online site

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