NEWS

Translated By DeepL

Up-and-coming brand Ramlov's pop-up is now being held at 417 edifice Shibuya store. The brand offers items to enhance your daily life.

In the fashion world, "formal" means "formal attire" or "prestigious style" appropriate for weddings, funerals, and ceremonies.

The brand name is spelled backwards, and was launched this season.Lamrof.The concept of "wearing the opposite of formal wear from an ideological standpoint" seems to express a nuance of wanting to propose a fashion that is free from rules. The concept of "wearing the opposite of formal attire in an ideological way" seems to me to be a nuanced way of proposing a free fashion that is not bound by rules.

Ramroff's pop-up store is now open,417 Edifice ShibuyaThe event is being held at

Smoke King Jacket ¥52,800 each

Piping Open Collar Shirt ¥24,200 each

Relax Tank ¥8,800 each

Piping Easy Pants ¥22,000 each

Relax Shorts ¥16,500 each

What will be released is relaxed wear that can be worn for everyday use as well as loungewear. The release includes jackets, shirts, tank tops, easy pants, and shorts with eye-catching checks and piping. Some of the items have already sold out at the Ramroff online store, so be sure not to miss out.

This time, not only clothing, but also tuberous plants selected by the designer himself and pots specially ordered by a potter are on sale. The design of the pots, which caught the eye, is based on the face of a trumpet player who was also known as the king of jazz. With this pot, which has a powerful impact, you will never have to worry about forgetting to water your plants.

This is a valuable pop-up featuring the full lineup of "Ramroff," which offers items on an irregular basis. You will be able to find special pieces that you want and use now.

INFORMATION

Lamrof.

Dates: July 18 (Sun.)
Location: 417 EDIFICE Shibuya
Address: 1F Jinnan Plaza Building, 1-15-5 Jinnan, Shibuya-ku, Tokyo
Phone: 03-5456-6971
417 EDIFICE official site

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