Lifestyles have become more diverse, and at the same time, the criteria for clothing selection have changed dramatically in recent years. Demand for items that are comfortable, functional, and well-designed seems to have increased considerably.
An online store that seems to have caught this trend has now opened. Its name isALIGNThe items are selected based on their usability in both the city and nature, and are sure to meet our needs. The items are selected based on their usability in both the city and in nature, and are sure to meet our needs.
With the mission of "seamlessly connecting the city and the outdoors," "Align" introduces things and activities that are truly good and interesting from a flat perspective.
. "Align" is a literal translation of the word "rebuild/align. . The name of the store expresses our desire to provide positive changes and new options for users' lifestyles by eliminating (restructuring) the boundaries between urban life and outdoor life.
The lineup ranges from outdoor brands such as AbuGarcia and Y (dot) BY NORDISK to up-and-coming domestic brands such as YOAK and ED ROBERT JUDSON. All of them are well-positioned to combine fashion and practicality.
Because they are unable to serve customers in person, e-commerce stores tend to have little communication with users. The cardboard artist was created with the idea of adding special value to the inorganic purchase experience,Fuyuki ShimazuThis delivery box was produced in collaboration with Mr. .
A total of three types of cardboard boxes will be available, each with a different design depending on the size of the item purchased. The cardboard boxes have a special trick that is unique to "Align",
. By assembling them together, they can also be used as a "sakosh". This is an upcycling experience of taking something that was originally intended to be thrown away and sublimating it into a fashion item.
In addition, the owned media launched on the siteTHE JOURNAL.. has published an interview with Ms. Shimazu. From now on, "Align" will focus on people and spots of interest to us, and will upload contents that delve deeper into their charms from time to time.
Align" not only sells products, but also creates value from multiple perspectives, including a lineup that links to today's lifestyle, visual production, and on-demand media. First of allthis way (direction close to the speaker or towards the speaker). to get a feel for its worldview.
