The honeymoon of fashion and gaming . The collaboration between virtual YouTubers Kano & Kuzuha and the popular gaming community vaultroom is totally cool.

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Gaming used to be considered a geeky hobby, but that was a long time ago, and now YouTube is booming with live video games, and e-sports, like a real sport, is gaining momentum around the world. Fashion is no different. Avatars are being dressed up in fashionable clothes in virtual spaces, and high-end brands are presenting collections that incorporate video games.

As of 2022, the game has become a total hot mess.

Now to the main topic. ChroNoiR, a unit consisting of Kanae and Kuzuha, two popular virtual YouTubers for game distribution, and "vaultroom," an invitation-only gaming community from Tokyo, have announced a collaboration item. The items will be released tomorrow, January 15 (Sat.) at four highly sensitive stores limited to "Dover Street Market Ginza," "GR8," "ReVoLuTioN," and "ref." and the following day, January 16 (Sun.) at the "vaultroom" online store.

vaultroom "KANAE" HOODIE COLOR: WHITE ¥22,000

vaultroom "KUZUHA" HOODIE COLOR: BLACK ¥22,000

vaultroom "KANAE" TEE COLOR: WHITE ¥8,800

vaultroom "KUZUHA" TEE COLOR: BLACK ¥8,800

The collaboration includes the hoodie and T-shirt you see here. The hoodie is richly embroidered with the characters' faces, while the T-shirts have prints on the front and back. The body color of the hoodie is the color of Kano's image, while Kuzuha's is black.

vaultroom "DEVIL" HOODIE COLOR: WHITE, BLACK, ICE BLUE ¥19,800
ICE BLUE is only available at vaultroom online store.

In addition to the collaboration items, the original "vaultroom" parka will also be released at the same time. The front has an embroidered (angry) version of the original character "Bolt-kun" and the logo is on the back.

Vaultroom" is a gaming community where famous influencers, musicians, and creators gather, and the original clothing released irregularly is so popular that it is always sold out. ICE BLUE is a limited color available only at the "vaultroom" online store.

Finally, please enjoy a special movie made to commemorate this collaboration, with background music by Ayase, composer for the music unit YOASOBI, and directed by the filmmaker Ohmatsu Sou, another member of the splendid team. This 47-second video is sure to give you a sense of the sense and seriousness of "vaultroom".

Game culture has been steadily permeating the fashion world. This trend will undoubtedly become even bigger. Before you miss the boat, check out "vaultroom" first.