When we think of "Haynes" pack T's, many people think of the three-pack, and while it has established a solid position as a standard pack T since its first appearance in 1947, surprisingly few people know the origins of the number of packs involved. Here we will introduce a hypothesis we have formulated based on our own research, along with the reason why "Japan Fit" packs come in packs of two.
HOUYHNHNM's research suggests that the origin of the Pac-T was a result of the historical background of the U.S., the country of production, and the brand's target image. It was 1947 when the Pack T was born. World War II had ended and the U.S. was in the midst of the Cold War. It was a time when various measures and ideas were being used in all fields to improve the working environment. At that time, American workers who spent most of their time doing hard labor took showers morning, noon, and night, and they usually changed their underwear each time.
Haynes was one of the first companies to recognize this, and the "pack T" that they introduced was a T-shirt that could be used for breakfast, lunch, and dinner in a single package. And it is precisely because this easy-to-understand concept resonated so strongly with consumers that it has been able to maintain its unshakeable position to this day. However, since this is HOUYHNHNM's hypothesis, it may be that it was to promote a profit margin through mass production, or simply to appeal a "sense of value" by packing multiple copies in a single package.
Which one do you readers think is closer to the correct answer? And the pack T, which comes in two pieces in this issue's theme of "Japan Fit," if we were to make HOUYHNHNM's own hypothesis as well, it might be adapted to the Japanese lifestyle in the same way as the silhouette, material, and so on. For example, as an alternative T-shirt to take with you when you go out in the summer, or as a T-shirt for on/off occasions to suit the Japanese, who are a meticulous people. Another reason may be the evolution of packaging due to changes in the historical background. It is interesting to speculate on the thoughts and background behind the number of "Haynes" pack T's that we normally wear without much thought, and it is likely to further enhance the depth of the pack T. Of course, such hypothesizing is only possible because of the fact that the pack T is a product of the times, not a product of the past. Of course, such a hypothesis is possible only because Haines is "THE KING OF PACK T-SHIRTS" brand.
Text_Yuho Nomura
Haynes Customer Center
Phone: 03-5361-2823 (10:00 - 17:00 *except Saturdays, Sundays and holidays)
www.hanes.jp