NEWS

Translated By DeepL

A new frontier in scent design. SENTAHOLIC and Yuya Hashizume had a session at EYE WATER. It is an emo finish with a mixture of coolness and desolation.

The Landscapers" is a brand that brings the concepts of art and fashion to botanicals.

SCENTAHOLIC, a fragrance line that releases products based on the concept of approaching fragrance design not only from the perspective of invisible fragrance design, but also from the perspective of visible design, will release its first products in collaboration with artists.

The leather cover that encases the aluminum bottle, a feature of Centaholic's hand sanitizers, will be used as an art canvas, and the company plans to collaborate with various artists in the future.

¥7,700 Fragrance: No.01 JASMINE
SCENTAHOLIC x YUYA HASHIZUME HAND SANITIZER SPRAY (hand sanitizer spray with aroma)

The first project is a collaboration with Yuya Hashizume, who has been attracting attention in recent years for his "eye water" series.

The leather cover is a UV print of "eye water" drawn by Yuya Hashizume for this project, each one is signed by him and comes in a special box printed with the same artwork as the leather cover. 150 pieces will be available in a limited edition.

This ambitious work depicts a completely new intersection of art and fragrance. It will go on sale tomorrow, July 9 (Sat.).

INFORMATION

The Landscapers

Official Site

@the_landscapers_japan
@scentaholic_official

Yuya Hashizume
. Born in Okayama Prefecture in 1983, currently based in Tokyo. Self-taught, he has attracted attention in recent years for his "eye water" series, in which he depicts the moment a single tear drops from an eye against a monochromatic background using Japanese anime-style rendering techniques.

As if to reverse the absence of originality, Hashizume has begun to create works that are thoroughly fictitious and anonymous, and in her first exhibition in 2016, she presented an installation work that included humorous videos and illustrations based on a fictitious story of the discovery of a new species of plant that does not actually exist. In his first exhibition in 2016, he presented an installation work that included humorous videos and illustrations based on a fictional story of the discovery of a new species of plant that does not actually exist.

At the same time, she presented works depicting people and animals, referring to Fujiko F. Fujio's depictions of Doraemon and other characters that she had been exposed to since childhood and had been attracted to their rounded forms. The works were initially created using silkscreen, but as he continued to show his works, he gradually began to use acrylic paints, and he began to use the symbolism of tears and details in his depictions. In the depiction of symbolic tears and details, Yuya Hashizume's unique elements increased.

In addition to fiction, there is a new aspect of how to incorporate the experience of the gap that occurs between the original and the fiction. In 2021, he held a large-scale solo exhibition "eyewater SHANGHAI" at (powerlong art center ) in Shanghai.

Yuyahashizume
Official Site

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