NEWS

Translated By DeepL

Innovation in apparel. Hoodies and crews are now available from Nike's new "Nike Forward" platform.

Nike has been the creator of many innovations in footwear, starting with the waffle sole and including Air, Free, and the recent much-talked-about thick-soled carbon. On the other hand, Nike has been committed to sustainable practices for more than 30 years, and in recent years has released environmentally friendly products such as "Space Hippie" and "Next Nature.

Nike has introduced a new innovation platform called "Nike Forward".

The Nike Forward fabric, which utilizes needlepunch technology to create textiles directly from fibers, saves energy in the production process by simplifying the production of textile materials, including spinning and spinning, knitting, cutting, and sewing. This enables the use of 70% recycled raw materials by product weight, reducing the carbon footprint by an average of 75% compared to conventional knit fleece.

Nike Forward Men's Hoodie ¥18,150

Nike Forward Men's Crew ¥15,400

The first products to be released using the Nike Forward material are the versatile gray Hoodie and Crew. By eliminating the dye process, the amount of water used has been reduced to zero, and the pockets have been designed with no cutouts to eliminate excess parts. The pockets are cut out to eliminate excess parts. The design is environmentally friendly, yet functional and beautiful, as is typical of Nike.

Sales will begin on September 17. How will this apparel innovation by " Nike " affect the market? Let's keep an eye on the future of "Nike Forward," as well.

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