Shibuya Parco has spent a year developing a unique theory of the outdoors. Tent experience, bicycle film festival, reused gear...the 10-day anniversary event looks like something interesting.

The unprecedented outdoor camping boom, which Corona also encouraged, is not just a boom, but is building a culture of its own.

Shibuya ParcoThe 5th floor of the "Outdoor Store" opened last year, catching the signs of such a culture, and will celebrate its first anniversary in September. The lineup is attractive to newcomers and beginners to the outdoors who drop in for a quick bite.

The anniversary celebration will be held tomorrow, Friday the 16th, and I would like to introduce it to you.

There are five major topics.

First is the event by "NORDISK CAMP SUPPLY STORE SHIBUYA" to be held on September 17 (Sat.) and 18 (Sun.).

In addition to the exhibition and sale of the brand's lineup of tents on the 10th floor rooftop "ComMunE," there will be a tenting and origami workshop for families to enjoy. In addition, there will also be a tent building and origami workshops for the whole family to enjoy. (F/CE.), and other items that can only be found here, such as special-order items from the brand.

The second focuses on the "Bicycle Film Festival TOKYO," a festival of bicycle-themed films that travel around the world.

In conjunction with the festival, which will be held for the first time in seven years, cyclists and DJs will enliven the event, and a pop-up store "Fancy Shop CHOMESS," which sells vintage bicycles and outdoor goods mainly from the West Coast of the United States and Southern California, will open a pop-up store. You will be able to experience "bicycle" culture from various angles.

The third is a select store that has been rooted in Nakameguro for 24 years and has provided a meeting point between the outdoors and fashion.BAMBOO SHOOTSPop-up of the "What's up?

We will open a store with items centered on our original lifestyle brand "BAMBOO CHUTO".

The fourth is a reuse store specializing in outdoor activities calledsecond outdoorThe "¡È The first pop-up store was opened.

We carry a wide range of gear and clothing for use in the outdoors, from good quality reused items to vintage items that are a bit rare. You can buy a complete set of gear here, so it's not a dream to go camping without even having to buy it.

ogawa×go slow caravan Shibuya limited edition T-shirt ¥4,950

Lastly, we are pleased to introduce a limited-edition item for the first anniversary.

well-known for its walking sleeping bags, "POLeR TOKYOThe sleeping bag is available exclusively at the two stores, Shibuya Parco and the official online store. "ogawa GRAND lodgeIn [Development of the New Business Model, thego slow caravanThe limited edition T-shirts were produced in collaboration with 〉. Both seem to have fast feet, so we recommend checking them out before visiting.

Shibuya Parco, which has never stopped moving forward, is sure to further sharpen its direction on the outdoor floor as well. The anniversary event shows this spirit.