PUMA and Pam have launched a large-scale, multi-faceted collaborative project. The first collaborative collection is the first of its kind.

This September, the brand's first outdoor collectionLaunched "SEASONS[Claire.PUMAis a brand from Melbourne, Australia.Pam (P.A.M.)PAM/PUMA BIO/VERSE, a collaborative project with PAM/PUMA BIO/VERSE, Inc.

This initiative aims to eliminate the boundary between streetwear and outdoor wear and strengthen ties with nature and local communities. As part of this effort, the first collaborative collection "PUMA x P.A.M" has been released.

SUEDE VTG PAM ¥17,600

NANO PAM ¥19,800

PUFFY SANDAL PAM ¥9,350

Prevail Disc Leather P.A.M. ¥19,800
*Released on Saturday, November 26

PUMA x P.A.M." features bold and psychedelic graphics inspired by the yarreta, a plant native to South America. From the shoe category, four models will be developed, including sneakers based on the "PUMA SUEDE" and trekking shoes with a floral pattern.

PUMA × P.A.M. POLARFLEECE JACKET ¥19,800

PUMA X P.A.M. KNITTED POLO CREW ¥15,950,
PUMA × PAM SHERPA BUCKET HAT ¥6,600

PUMA × P.A.M. PUFFER JACKET ¥37,400

From the apparel line, about 20 items such as fleece jackets, knit polos, and puffer jackets in modern oversized silhouettes will be available. The items are based on vivid colors such as purple, lavender, and green, and are sure to add a touch of color to your autumn and winter outfits, which tend to be dark-toned.

The colorful and edgy "PUMA x P.A.M" collection invites users into nature. Keep your eyes peeled for their upcoming large-scale and multifaceted initiatives.