NEWS

Translated By DeepL

Special visuals arrive from the 15th anniversary magic number. Behold, the gorgeous performers & reprinted items with a sense of culture.

The year 2023 is a special year for "MAGIC NUMBER," led by pro surfer Ryu Nakamura, as it marks the 15th anniversary of its establishment. The first half of the Spring/Summer collection has just arrived. The visuals are a memorial to the brand, and feature models who have a connection with the brand.

NUTS ART WORKS

Ren Murakami

Junya Kasuga

Satoru Taguchi

Yusuke Naito aka NAIZSON

The theme for the season is "RELIGHT THE ROOTS 2008 | XV". This is a new collection that lights a fire in the roots of "Magic Number" and uses that energy as its power. It is an expression of gratitude for the love, help, and encouragement that Mr. Nakamura has encountered over the past 15 years.

Masafumi Watanabe

Eri Takagi

Kan Takagi

Kensaku Ono

Gen Nakamura, Amane Iwamuro, Kei Ito, Ao Tsurumi, Ohwa Kanda, Koko Shigematsu and Sho Ito

Ryosuke Usui

Ryu Nakamura

The look features a variety of people from dignified OGs to fresh young guns, including Kan Takagi, who supported the dawn of hip-hop in Japan, Masashi Watanabe of Bedouin & the Heartbreakers, who has led the street scene, and Gen Nakamura, a junior high school student who loves the sideways groove culture. The "old" and the "new" are all present. The natural outfits of these key figures, who form a cultural mix of the old and the new, are a must-see.

. Let's check out some of the items of interest, while enjoying such a memorable look.

SEE YOU IN THE WATER XV L/S T-SHIRT (NUTS ART WORKS) ¥8,800

THE 1ST LOGO S/S T-SHIRT ¥5,280

SURF GREMLIN S/S T-SHIRT (Jim Phillips) ¥6,380

SKATE GREMLIN S/S T-SHIRT (Jim Phillips) ¥6,380

First, a new SEE YOU IN THE WATER T-SHIRT by NUTS ART WORKS, one of Japan's leading signature painters who also participated in this look, and cut-and-sewns in standard US cotton with graphics by various artists, including Pigment. In addition, there are also reprints of T-shirts featuring the logo and artwork of Jim Phillips from the time when "Magic Number" was founded.

In addition to items that showcase the brand's DNA, a wide variety of outerwear and pants made of functional materials such as stretch fabric and ripstop nylon will also be available.

Items from the 2023 Spring/Summer Collection will begin delivery on March 17 (Fri.). Perhaps it is because of the recent restrictions on what we can do, but this year, there seems to be a sense of openness among people and in the city. Let's get ready for spring with "MAGIC NUMBER" and go outside with a good feeling.

Text_Shu Nissen

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