Jolly Boogie - Ugi Works is coming to Isetan! The limited time pop-up will also launch a collaboration with Waiting for the Sun.

HOUYHNHNM has often followed its progress.Boogie - Woogie WorksThe brand is based on the concept of "create from noting. With the concept of "create from noting," the brand is not superficially easy to understand, but rather, it is a brand that creates realistic products that take into account various contexts.

The news we have received from them is the release of their new summer collection and the announcement of a pop-up store to commemorate it. Now that the sun is shining after the cold spring-like weather, we are sure that you would like to wear something like this.

The new collection includes graphic T-shirts with original bodies, biker-style summer knits reproduced from vintage fabrics, and hand-printed hand towels with checkered patterns. The collection includes edgy accessories that will look great with summer styles that tend to be simple, as well as items that you will want to wear alone as the star of the show, giving your summer closet a boost.

Boogie-woogie works × WAITING FOR THE SUN EYE GEAR
¥31,900 / Brown,Pink

Boogie-woogie works × WAITING FOR THE SUN S/SL Tee
¥7,700 / White (printed black),White (printed red)

Boogie-woogie works x WAITING FOR THE SUN hand towel
¥2,200 / Brown,Pink

The commemorative pop-up will be held on the 6th floor of the Isetan Shinjuku Men's Building for nine days starting today, May 17 (Wed.). Moreover, the Italian eyewear brand <WAITING FOR THE SUNThis is a joint pop-up, as the items are being released in conjunction with a collaboration between the two companies.

Of the collaborations, the sunglasses that are particularly noteworthy are the sunglasses that showcase the attention to detail of both parties. The frames are all made of "bio-acetate," which returns to the soil, and the creativity of "Waiting for the Sun" is fully demonstrated. The lenses are Leica camera lenses, which are characterized by their transparency like glass, and Carl Zeiss lenses are used. Combined with the clear frames, the appearance is cool and refreshing.

Two colors are available in a novel color combination that is typical of "Boogie-Woogie Works. The point is that they all have the original logo.

Pop-up starts today. New summer products by "Boogie - Ugi Works", which is suited for summer. Please visit us at Isetan.