PUNPEE teams up with Hikaru Matsubara for limited edition patches! Customize your polo shirt at Lacoste's Hibiya store!

For those who love LACOSTE polo shirts, here's some information for you.

The Express version of the "MY LACOSTE" service, whose content was updated this summer, will now include a patch exclusive to the Tokyo and Hibiya stores.

To reiterate.MY LACOSTE" is an online polo shirt customization service.. Its Express version is customizable at the store, and the purchaser can add the patch of his/her choice on the spot.

The latest addition to this variation of the patch is a limited edition model that has teamed up with two artists. One of them is PUNPEE, a rapper and music producer. The other is painter Hikaru Matsubara.

PUNPEE

Hikaru Matsubara

The former appeared in the image visual for the "La TOKYO Capsule" launched at the Lacoste Shibuya store in 2020 .In the same year, HOUYHNHNM also conducted a long interview with him, exceeding 10,000 words.

The latter artist is known for creating humorous works with simple lines and colors, and participated in the "REGENERATION" project using old Lacoste clothing in 2009.

Now let's look at the design of their patches.

Collaboration patch PUNPEE (top will be available from October 13, bottom will be available from October 21)

Collaboration patch Matsubara Hikari (top and middle will be available from October 13, bottom will be available from October 21)

Each patch will be available in stores starting Friday, October 13 for the first batch and Saturday, October 21 for the second batch. The price is 1,650 yen per patch.

Again, the two patches can only be applied on the day of purchase of a customizable polo shirt at Lacoste's Hibiya store. Please note that the patches alone are not available.

Plain polo shirts are great, but why not take this opportunity to create a special one?