Takashimaya's second showrooming store "Meetz STORE" opens in Kyoto. Come and enjoy a special "experience" in Kawaramachi.

In recent years, we often hear the phrase "showrooming. As the phrase literally implies, a physical store is considered a showroom, where customers can actually see and touch products and check out services before making a purchase online.

The Takashimaya Group's "Meetz STORE" incorporates this system and uses it as a place to unveil products only available online at real stores, raise awareness of exhibitors' brands, and for marketing. Until now, this service has only been available at Shinjuku Takashimaya, but in conjunction with the opening of Kyoto Takashimaya S.C. (Kyoto Takashimaya Shopping Center) on October 17 (Tuesday), a long-awaited second store will open on the second floor of the facility in the "T8 (specialty store zone).

The Meetz STORE is more than just a showroom with products. The product categories include ethical, SDGs, and upcycling-themed fashion, beauty, and food products that appeal to a highly sensitive customer base.

The addition of department store-quality customer service and the ability to listen carefully to exhibitors' brand philosophies and the thoughts of the makers make this a place of encounter where new discoveries and experiences can be had any time you visit.

The Kyoto store is no exception, with an editorial sales floor designed to convey the brand's appeal to the fullest extent, surprising the discerning people of the Kansai region. They also have a lineup that is rooted in the region, making it a great gift idea.

On the occasion of the opening, on Tuesday the 17th, a limited number of "Kafka.Experience a blend of Arabica coffee beans created by" event. In addition to tasting Kafka's blends of high-quality coffees selected from around the world to create new tastes, there will also be a corner where a chef will introduce how to brew delicious coffee and recommend eating together and arranging recipes.

Whether you live nearby or not, why not visit Kyoto? You are sure to have a wonderful encounter.