Originally , the brand was created as a surf wear brand.HONEY FITZThe brand has gained new momentum since its relaunch in early summer 2023 with a new director under the concept of "ALTERNATIVE HANDSOME".
The reborn "Honey Fits" will be showing us fleece items that combine design, functionality, and comfort in an all-around package.
Even those who think it is a hurdle to wear the top and bottom as street wear may be able to take on the challenge with this item, which incorporates particular attention to the silhouette and materials.
This year's Polartec Series is based on the Polartec Wind Pro, which has been popular since before the brand was rebranded.
This material has excellent breathability, but because the mesh yarn is densely knitted, it combines high wind resistance, about four times that of regular fleece.
Furthermore, they are waterproof, making them ideal for water activities and winter sports.
HOF-0025 POLARTEC HOODIE ¥30,800
The fleece parka made of such material has a standard silhouette, but as mentioned above, its functionality is outstanding. It is a pleasure to see that it has a high spec, despite its rough appearance.
HOF-0026 POLARTEC HALF ZIP TOP ¥28,600
It has a loose box silhouette, so when you put it on, the shoulders fall down, giving it a mild impression. The silhouette is still beautiful, so it has just the right amount of looseness.
HOF-0027 POLARTEC PANTS ¥27,500
The fleece pants, also a classic, can be worn as a set-up with a parka.
The hem is cinched, so you can wear it with socks in to show off your socks.
HOF-0028 POLARTEC SLACKS ¥27,500
Furthermore, these pants, which have a slacks-like silhouette with a cut-out hem, are a favorite of "Honey Fits" this season. Because the silhouette is stylish in spite of the fleece, it goes beautifully with classic items such as leather shoes and boots.
All of the items in this issue are available in black, blue, and beige. They are already on sale, so if you are interested, check out the online store. . Don't be afraid to look cool.