Welcome back, Beats Pill, the Beats speaker that's back after a long absence, and it's evolved well.

Beats〉Beats Pill ¥24,800 each (Apple Store Call Center)

Beats announced two new products, earphones and headphones, at the end of April, and the release slash continues, with another product to be introduced this year.

This is Beats' first speaker in a long time. It is the "Beats Pill," a speaker that Beats has been developing for some time.

However, this does not mean that it is the same as before. It has evolved significantly, designed to today's "beats" standards. Take, for example, the design. While the basic shape remains the same, it now has a refined atmosphere with a quality that satisfies the sense of ownership.

Designed as a portable Bluetooth speaker, the 10% has evolved in ease of use: it is lightweight, has up to 24 hours of battery life, plays and charges audio via a USB-C cable, and is IP67-grade dust and water resistant for added peace of mind. A removable carry strap is also included, and a silicone material on the back of the speaker prevents slippage.

And, of course, the sound.

The racetrack woofer, which has been redesigned from the ground up, and reinforced neodymium magnets make it more powerful. The radially ribbed construction minimizes bass distortion even at high volumes. The redesigned tweeter is housed in a special housing and is said to produce clear highs and rich mids. A new design with a tilt angle of 20 degrees upward makes it easier for sound to reach the ear directly without reflections. They say the speech function with a unique noise learning algorithm makes it easier to hear voices such as those on the phone.

It comes in three colors: matte black, champagne gold, and the statement red that Beats is known for. Fans of the past will be happy to see these colors, all of which have a distinctly "Beats" feel to them.

Pre-orders began on August 6, and the product is scheduled to go on sale on August 8. The new "Beats Pill" is a speaker that can be taken both inside and outside the house, just like the new "Beats" speaker that "Beats" thinks of as a Bluetooth speaker instead of a Wifi speaker. Both in terms of functionality and release date, this is a great summer vacation companion.