NEWS

Translated By DeepL

A mature fragrance in the history of Hermes. The arrival of the fresh looking fragrance is coming soon.

Looking back, the perfume division of HERMÈS was established in 1947. At that time, "Eau de Hermès" was released for both men and women, and in 1961, "Eau de Hermès" was released for women, and in 1970, "Eau de Hermès" was released for men, gradually expanding the product lineup. Today, it is an indispensable part of the Hermès lineup, loved by adults who are particular about fashion and beauty.

Adding to that history is "varenia".

The first thing I would like to mention is the distinctive bottle design. It is based on the "Collier de Chien," a bracelet that is representative of the Maison. The "Collier de Chien" was originally based on a dog collar, and has been applied to various Hermès products, including bags.

Barénia - Parfum ¥24,860 (100ml), ¥18,370 (60ml)

The fragrance packed in this catchy-looking flacon is Hermès' first chypre fragrance. It is a mix of ginger lily and miracle berry, carefully designed with a hint of oakwood and patchouli at the back. The sensual fragrance should go well with the end of summer.

The "BARENIA" will be available from September 2 (Mon.). It will first be available at Hermès' Ginza store, online boutique, and some "Hermès in Color" stores. After that, it will be available at all Hermes stores from September 11 (Wed.). This would make a great gift for someone close to you.

Photo_Anastasiia Duvallié, Katie Burnett

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